Privacy Policy

Privacy policy – How we use your information




The purpose of this Policy is to explain to you how we use personal information we collect about you and includes the topics set out below:-

If we make changes to this Policy, we will notify you by updating this statement on our website. You can access our website homepage and browse our site without disclosing your personal data.

Your confidentiality and privacy

We guarantee to protect your privacy. We take great care to make sure you receive the best protection possible for your personal information and any financial details that you provide. The Splash Styling website is a secure site, and any personal data we collect from you is safe from misuse. We abide by the Data Protection Act 1998 and we make sure that any personal information we hold is handled properly. This means that your information will be fairly and lawfully processed, that we will make sure that it is accurate, and that your information is not kept for longer than necessary. Your information will be kept secure and processed in line with your rights under the Data Protection Act 1998 and will not be transferred to countries without adequate protection.

As is normal for any retailer or other organisation, we use reputable businesses from time to time to supply us with a range of services such as delivery of parcels and printing of materials and it may benecssary to share your information, e.g.  name/address details for parcel delivery, with those businesses. We will, of course, ensure that your information is secure and adequately protected and processed in line with the Data Protection Act 1998.

Information we might need from you

Your name, date of birth, address, customer number, telephone number, e-mail address, credit/debit card number, expiry date and issue number. If you enter a prize draw we need your name, address, customer number and e-mail address.

How we use this information

General Information

We use the information you provide to confirm the receipt of your order, process it and keep you informed of progress; keep you up to date with new services, facilities, special offers and promotions; enhance your shopping experience in the future by tailoring the site to meet your needs; administer prize draws; administer your shopping account with us; administer your Style Account with us. We may also use the information you provide to perform a credit search. We will perform a credit search if:  you apply for a Style Account with us; or you are a new customer and you order a catalogue; or if you are an existing customer and we are increasing your credit limit.

Credit Searches

We may also use the information you provide to perform a credit search. Before providing credit, lenders such as banks, loan companies and businesses such as Splash Styling want to be confident that customers will repay money they lend. To help them do this, they may look at information held by organisations called credit reference agencies. The three main credit reference agencies in the UK are Callcredit, Equifax and Experian. Those agencies hold certain information about most adults in the UK. That information is called your credit reference file or credit report. The agencies get their information from lenders, from information in the public domain (e.g. electoral roll information) and from other sources. Credit reference agencies do not hold credit blacklists and do not tell a lender if it should offer credit – that is for the lender to decide.

We may perform a credit search in the following circumstances:-

If we perform a credit search, we will search the files of credit reference agencies who record the search whether or not credit is granted. This search may also include people with whom you are “financially linked” or your “associates”. You are financially linked or associated with someone if you have applied for or hold joint credit agreements or accounts with that person. The search will be seen by other lenders who use the information to make credit decisions about you. We will use this information along with credit scoring methods to assess your application and to verify your identity. To prevent or detect fraud or to assist in verifying your identity we may also make searches of the records of other companies which were formerly members of Splash Styling.

If we enter into a credit agreement with you, we will supply details of that agreement to the credit reference agencies as well as ongoing details of your account and how you manage it. If you do not repay on time or in full we will tell the credit reference agencies who will record details of the debt. All of that information will be seen by other organisations carrying out later searches and may be used by them to make decisions about whether or not to lend to you or those individuals who are financially linked or associated with you. The information may also be used for debt tracing and the prevention of money laundering.

We, credit reference agencies and fraud prevention agencies may also use the records for statistical analysis about credit, insurance and fraud. We may pass information to financial and other organisations involved in fraud prevention to protect ourselves and our customers from theft and fraud. If you give us false or inaccurate information and we suspect fraud, we will record this.

We may use your information held within Splash Styling Group, including shopping habits, to run your Style Account if you have one. We may make periodic searches of the records of those companies, credit reference agencies and fraud prevention agencies to manage your account with us, to take decisions regarding credit (including whether to make credit available or to continue or extend existing credit). Those searches will not be available to other lenders for credit assessment purposes. If you require details of the credit reference agencies from whom we obtain and with whom we record information about you please write to us at our Head Office address below or telephone us on 0710893478. Our lines are open from 8am-9pm, Monday to Friday and Saturday 8am to 5:30pm.


Marketing from Splash Styling, our other brands or other Splash Styling Group members

Please write to us, telephone our Customer Care Team or email us with your name and customer number in the message box. Please state as follows:-

You will also have the opportunity to unsubscribe via each marketing email sent to you in accordance with the Privacy and Electronic Communications (EC Directive) Regulations 2003.

Note: If you unsubscribe from mail from a brand, you may no longer receive a catalogue from that brand, e.g. unsubscribing from mail from Splash Styling may mean you no longer receive a Splash Styling catalogue.

Marketing from carefully selected third parties

Please write to us, telephone our Customer Care Team or email us with “no third party marketing” as the subject heading and your name and customer reference number in the message box. Please state as follows:-

Requests not received in the specific format indicated are in danger of being misdirected. We reserve the right for our customer representatives to contact you regarding your account where necessary.


To provide you with specially tailored information from our website and to track the effectiveness of online advertising we, in conjunction with third party companies, may use cookies. Cookies are pieces of data that a website can send to your browser and may be then stored on your system. Cookies allow us to understand who has seen which web pages and any advertisements that may be placed on them and to track the effectiveness of our online advertising generally. They also help us to determine how frequently particular pages are visited and to determine the most popular areas of our website.

This information helps us to improve the overall level of service we provide to you. Most web browsers automatically accept cookies. You do not have to accept cookies and can set up your web browser to automatically notify you when you receive a cookie, this will give you the opportunity to decide whether to accept it. Please remember that, if you disable cookies, this will affect our ability to deliver a service through our website that is more tailored to you.

You can obtain further information about cookies from and Please note, however, that those sites are operated by third parties and are not owned or operated by Splash Styling Group and the Splash Styling Group has no control over content.

How we keep this information secure

All the information above is transmitted securely using SSL encryption. This means that the information is sent in such a way that, in the extremely unlikely event that someone is somehow able to obtain this information, only we can decode the information to obtain your details. This is done by encrypting the data between your computer and our server. We encrypt the data using a certificate provided by a trusted third party, Verisign. For more details, click on the Verisign logo.

You can tell that the data is encrypted as the address in your browser will change from http:// to https:// and a small padlock icon will appear at the bottom of your browser window. This is your guarantee that you can send your details to us with confidence.

We use Criteo’s service to find visitors of our advertising clients’ properties and send them personalized emails or serve them personalized ads. Criteo uses cookies to single out users and then personalize ads based on their browsing experience. To learn more or opt out of Criteo Display click here.

We are required by the Data Protection Act 1998 to follow strict security procedures in how we store and disclose information. You may be assured that we will adhere to these procedures with your personal details.



Changes to our privacy policy

We keep our Policy under regular review and we will place any updates on this webpage. This Policy was last updated on March 2016.

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